AKRAS launches tasty hop extracts for alcohol-free enjoyment

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AKRAS launches tasty hop extracts for alcohol-free enjoyment

A new aroma series of natural hop extracts for fascinating taste notes

Non-alcoholic beverages are undergoing an evolution in the food industry. Grain varieties, pure water and diverse aroma recipes provide an authentic taste experience, which is particularly in demand in ethnic markets. Consumers are demanding more and more variety, exceptional taste and high-quality options. The experts at AKRAS have addressed these demands and are introducing a new flavour series of natural hop extracts for non-alcoholic beverages.

The taste of these hop extracts goes far beyond simple bitter flavours and gives beverages new taste sensations for all senses! The “Radler” beer mix drinks, which are widely spread and popular in Austria, have become an integral part of the supermarket shelves. AKRAS already used the hop extracts in lemonades, which were developed just like “Radler”-drinks. As no fermentation or malt flavours are used in the recipes, but only flavour-typical extracts and hop flavours, these drinks occupy a place between bitter and malt drinks. The demand as well as the supply on the market for non-alcoholic variants will continue to grow in the coming years.